Colgate has created a very ingenious advertising campaign to promote their dental floss.
before I explain to you the main detail of these images,
I shall let you appreciate them quietly.
Alright, now that you've had time to quietly observe the images .......
* in the first photograph, you might have noticed that the lady has one finger too many on her left hand,
* in the second photograph, the man has only one ear.
* and in the third photograph, a phantom arm is floating behind.
The campaign attained its purpose.
It proved that food debris on your teeth draws more attention than any physical defect does.
How well did you do ??